Six analysis prepositions were discovered to facilitate the investigation of customer Frame of mind persuasion dependant on the literature. On top of that, variables such as advertisement high quality, demographic variations, and the technological context of VR and AR commercials can aid central route persuasion, when source believability, social presence, and information articles in VR and AR adverts had been discovered to generally be the persuasion components under the peripheral route.
Compose a summary for senior internet marketing leaders of such conclusions over the persuasive mother nature of VR and AR online video commercials.
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General, the analyze delivers a method to look at buyer attitudes through VR and AR commercials using the ELM concept.
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